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Lisa Rhorer - Co-Proprietor, General Manager and Wine Director, Cin-Cin Wine Bar
Lisa Rhorer is
a former senior high-tech marketing professional, working for such
Silicon Valley giants as Google, Oracle and Creative Labs. Lisa
left Google to pursue her passion for wine, going on to graduate
from the prestigious Professional Wine Studies Program at the
Culinary Institute of America in
St. Helena
and earning membership in the Court of Master Sommeliers Program.
At CIA, she studied under such wine industry luminaries as Karen
McNeil (author of The Wine Bible),
Christie
Dufault (former Sommelier at Gary Danko) and Robert
Bath
(Master Sommelier). Lisa has further built on that knowledge as
Wine Buyer for Whole Foods; sales manager for Spanish wine
distributor, Vinos and Gourmet and behind the counter at two
popular Bay Area wine bars. Her love of travel and wine has
brought her to visit top wine producers in
Austria,
Italy, France and Spain and attend the Toscana Saporita Cooking
School in Italy.
How old were
you when you started getting interested in food?
Growing up, I was the only kid I knew whose mom made crepes for
Sunday brunch, Cassoulet as a weekday meal, Baked Alaska on my
birthday and red chile and shredded beef tamales for Christmas.
Through that I really came to enjoy food as a social experience.
By age 10, I was writing sample menus on my chalkboard.
When did your
passion for wine begin?
My Dad was taking wine appreciation courses when I was a pre-teen.
He became a huge fan of Cabernet Sauvignon and took us on a family
trip to the wine country where we toured the Robert Mondavi
winery. I’ve always thought of food and wine as bringing loved
ones together and sharing a sense of conviviality. I hope Cin-Cin
fosters that among our customers.
What is your
wine philosophy?
I love wines that are elegant, complex and food friendly. I also
appreciate educated wine staff that avoid pretension, listen to
customers and provide a great customer experience. Nothing pleases
me more than suggesting a new wine to a customer and having them
rave about how much they enjoy it. I like to inspire my customers
to be adventurous and try new wines outside of their comfort zone.
What influence
did working for Google have on you?
Google was an environment that encouraged “out of the box”
thinking and being the best you could be. That experience
ultimately inspired me to pursue my passion – opening a wine bar.
Cin-Cin has a unique vision to share with wine and food
enthusiasts by supporting wine and food cultivated by eco-friendly
producers that nourish the soul and palate, as well as protect the
earth.
What is your
favorite restaurant?
Most recently my Mom and I visited Paris and absolutely loved Gaya
on the Left Bank. The seafood dishes are fresh, innovative and
sublime.
What famous
people do you look up to?
I look up to wine critics Stephen Tanzer and Jancis Robinson;
restaurateur Eric Ripert of Le Bernadin; Josh
Chandler,
winemaker for Lazy Creek Vineyards in California’s Anderson
Valley; and wine writer/educator Karen McNeil.
Favorite wine
producer?
I really enjoy the Burgundian-style Pinot Noirs and Chardonnays
that Josh Chandler of Lazy Creek Vineyards produces, as well as
the Grüner
Veltliners and Rieslings from Austrian winemaker Willi Bründlmayer.
They are both great people and adhere to sustainable and organic
growing practices.
Why are you
passionate about sustainable, organic and biodynamic produced
wine?
Sustainable, organic and biodynamic wine production is very
challenging, yet the result is undisputed, producing wines that
not only represent the grower’s dedication and commitment to
his/her land but also offer pure flavor and great fruit intensity.
I am happy that people are getting better educated about the fact
that pesticides are poisons designed to kill living organisms and
can be harmful to humans as well as the earth. Since these
methods are just emerging in the wine industry, it is not
realistic to only serve wines made with these methods, but by
offering the best wines from the best producers I hope that
Cin-Cin will be a place that people can explore more than just
flavor and types of wine, but ones that are grown differently as
well.
Favorite food
trend?
It has been
fun to explore the raw food (no animal protein and food not heated
above 118 degrees). Cafe Gratitude in
San Francisco
and Berkeley showcase this food very well.
Favorite food
and wine pairing?
Bobby Flay’s Raw Tuna Nachos with Mango Hot Sauce and Avocado
Crema paired with Hexamer Riesling Meddersheimer Rheingrafenberg
“Quarzit” from the Nahe region in
Germany. The
purity of this Riesling accents the purity in the tuna and
creaminess of the avocado, while the sweetness of the Riesling
complements the heat of the mango hot sauce. A pairing made in
heaven!
What are you
drinking now?
Lately I have been enjoying Austrian and German Riesling, Anderson
Valley Pinot Noir and Daijinjo style sake.
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